A patio crowd eating barbecue while a band plays with the Nashville skyline behind them

Concert Promotion for Your Venue

Build the music.
Build the following.
Build the audience.

You make the ads. We serve them to the right audience, targeted around your venue or event.

A restaurant manager leaning over a laptop at the pass while the kitchen works around her

You know what a good ad looks like. You don’t have time to learn where it goes.

Between the kitchen, the bar and the booking calendar, nobody on your team is going to sit down and learn ad targeting. So the poster goes up on Instagram, somebody hits Boost, and the same forty regulars see it.

We do the part you don’t have time for. Audience, radius, timing, the 21-and-over rules on anything that mentions a drink, and the report at the end. Your ad, your venue’s name, our placement.

How it works

Four steps. You do the first one.

  1. Order online

    Pick a stage, tell us the artist, the date and the venue, add the ads you’ve made, and pay. That’s all we need.

  2. We aim it

    People who’ve been to your place before, the artist’s own fans in the area, and music fans within driving distance. 21 and over wherever drinks are mentioned.

  3. It runs in phases

    Announce early to the warm crowd, widen the net, then remind everyone who clicked in the final week. A last push on the day within ten miles.

  4. You get the numbers

    How many people saw your ads and how many clicked, in a report you can open from your account any time.

Straight up

Two things we won’t do.

We won’t make your ads.

You know your room, your crowd and your artists better than any agency. The order form lists the exact sizes each stage needs and checks every file as you add it. The creative stays yours.

We won’t promise a full house.

Nobody can, and anyone who does is guessing. What we can promise is that the right people see your show, and that you’ll know exactly how many did.

Pricing

Pick your stage.

Priced per show by the size of your room. Media included, no long-term contract.

  • 251 to 750 capacity

    Dance Hall

    $595 per show

    3 wksflight
    20 miradius
    30k+est. impressions
    • Everything in Front Porch, plus:
    • Geofencing: mobile ads to people who’ve visited your venue and other music spots nearby
    • Runs two of your ads: the announcement and a “this week” reminder
    • Results mid-run and a recap report, in your account
    Choose Dance Hall
  • 751+ capacity

    Main Stage

    $1,250 per show

    4 wksflight
    40 miradius
    50k+est. impressions
    • Everything in Dance Hall, plus:
    • Streaming audio ads on music apps
    • Three-phase push: on-sale, build-up and final-week countdown
    • Expanded reach to drive-in fans from surrounding towns
    • Results every week and a recap report, in your account
    Choose Main Stage

Impressions are estimates and vary by market.

Why us

Marketing, music and digital, in one place.

Marketing know-how.

The team behind Rose Picker Music has spent years putting local businesses in front of the right people and filling their doors. We know what a dollar of ad spend should buy, and we don’t spend yours where nobody’s looking.

Music is in our blood.

We’ve tackled nearly all types of genres in all sorts of places. We know the venues, the artists, and the fans, and what it takes to get people out.

One team behind every show.

Boosting a post gets you Meta’s basic tools and not much else. Every Promote My Concert campaign is built in the full professional ad platforms by specialists who promote live music for a living: audiences drawn from fans of similar artists and nearby venues, two versions of your ad tested against each other, and a person watching and adjusting right up to showtime. One order puts all of that to work for your show.

The math

Just fourteen people a show.

Front Porch is $395 a show. If your crowd spends around $30 a head on food, drinks or a ticket, fourteen people through the door covers it. Everyone after that is yours.

And every person who clicks, saves or shows up gets added to an audience we use again next week, so the local acts get promoted to the people who turned out for the big one.

A packed bar room with a singer and band on a small stage under red curtains

Start an order.

For venues anywhere in the U.S. Make an account, tell us about the show, add your ads, and pay on Stripe’s secure checkout. No calls, no contract.

What you’ll need

  • Your venue’s address
  • The artist, the date and start time, and a ticket link if there is one
  • Your ad files at the stage’s sizes. The order form lists them and checks each file.
  • A card, for Stripe’s secure checkout